Google Ads Management
Google Ads for Estheticians, Lash Artists, Waxing Studios & Med Spas
Your ideal clients are searching for your services right now. Google Ads puts you at the top of those results, so they book with you instead of the studio down the street. Our campaigns consistently deliver 8–10x return on ad spend.
From $750/mo + ad spend · we recommend at least $500/mo in ad spend
Who it’s for
Built for esthetics businesses ready to grow.
- Estheticians ready to fill their book beyond word of mouth and Instagram
- Waxing and lash studios growing their new-client base in a specific area
- Med spas promoting injectables, lasers and other high-value treatments
- Anyone who has tried Google Ads before and not seen results
What’s included
Everything included
Strategy & setup
Keyword research, competitor analysis, offer positioning and campaign structure built for your market.
Ad copywriting
Headlines, descriptions and extensions that speak to what your clients are searching for.
Targeting & bidding
Radius, schedule, device and bid strategy tuned so your budget goes to searches that book.
Conversion tracking
Calls, form fills and online bookings tracked, so we optimize for appointments, not clicks.
Landing page guidance
Specific recommendations so the click turns into a booking.
Weekly optimization & monthly reporting
Negative keywords, bid adjustments, ad tests and a plain-English monthly report on spend, bookings and ROAS.
The process
How it works
01
Discovery
Your services, ideal client, competition and goals.
02
Build
Campaigns built or rebuilt from scratch with tracking done right.
03
Launch & learn
Close monitoring through the first 2–4 weeks of learning.
04
Optimize & scale
Cut waste, scale winners, grow return month over month.
Territory exclusivity
We will never work with your competitor.
We take on one client per specialty within a 20-mile radius. If we run ads for a lash studio in your area, we will not run ads for the lash studio down the street. Your strategy, your audiences and your results stay yours.
That also means openings are limited. Requesting an audit is how you find out whether your area is still available.
FAQ
Questions, answered
How much should I spend on Google Ads?
We recommend starting with at least $500/month in ad spend. Most esthetics businesses see the best results between $800 and $1,500/month. We will tell you what is realistic for your market.
How long until I see results?
Most clients see initial results within 4–6 weeks while Google’s algorithm learns and we optimize.
I tried Google Ads before and it didn’t work. Why would this be different?
Most failed campaigns share the same problems: broad keywords, no negative keywords, weak ad copy, no conversion tracking or a poor landing page. We diagnose and fix all of them before scaling spend.
Will I own my Google Ads account?
Yes. You own the account and all its data. We work inside it as your authorized manager.
Not ready for done-for-you?
Learn to do it yourself inside the Academy.
Our done-for-you services are built for businesses ready to invest in growth. If you are earlier in your journey, the Academy teaches you the same systems we use, from pricing and service menus to SEO and ads, at a fraction of the cost.
- Free community: weekly Q&A and resources
- 7 Days to 6 Figures bootcamp: $47 one time
- Basic: $99/mo, full courses + workbooks
- Growth: $397/mo, group coaching + monthly hot seats
- VIP: $997/mo, 1:1 coaching every other week
Your next step
Ready to become the name they book?
Request your free business and marketing audit. We check whether your specialty is open in your area, review your marketing and your numbers, and send back the first fixes we would make.
One client per specialty within a 20-mile radius. Once your spot is taken, it stays taken.